INDIA - An area of over 3 million square kilometers, dotted with skills honed & mastered through generations, adopted & learned from a culture that dates back at least 5000 years to the Harappan civilization. Kathaakaar tries to represent this culture, through the showcase of crafts prevalent across India each of which narrates in explicit detail, stories of livelihoods, needs, requirements, and how necessity led to the invention of creations that served everyday purposes.


Here, at Kathaakaar, our story is fairly simple. We see the work, talent, and potential that handicrafts carry in becoming essential parts of our utilitarian needs. At the same time, we are constantly working to build recognition and appreciation for art, craft & handicrafts in the minds of our audience, by establishing these works of art in every household across the country. Additionally, Kathaakaar is also working hard to bring back lost art and provide a livelihood to the artist and his/her family.

PHILOSOPHY 

An artisan possesses the power to make people feel things. Imagine holding your morning cup of tea in your hands and while it warms you, the cup made from the ancient art of Manipur Black Pottery brings you joy. The craftsmen and women in India have for years been creating art that belongs to everybody, in every home, suited for every occasion. This purpose of art has slowly and over the years got so diluted, that crafts went from being part of essential commodities in regular usage, to be a coveted item in the possession of a select few. 

Kathaakaar has ventured into building a journey that fulfils the true purpose of the diverse handicrafts in India. It aims at meeting the two-fold objective of ensuring that every craft gets its fair share of visibility and equal opportunity to keep itself alive while allowing the artisans to sustain a livelihood as they’ve known along with making even the most unique types of craft accessible and available as a utility that enhance the stylish and aesthetic quality of the common person’s home. 

At the core, we are inspired to bring to the forefront traditional crafts that speak volumes about our cultural heritage originating in the smallest and even the most forgotten communities and becoming an integral part of modern solutions for the larger consumer group in society. 

‘WE’SION 

We achieve that which we en’we’sion when we come together. We create change. We make the difference when we find the answers to our needs within us. 

Our vision then is to collaborate our forces the best way we know possible:

  1. Meeting with designers and craftsmen and women with mastery in their field
  2. Assisting in keeping the craft alive by conducting regular technical and design workshops
  3. Identifying the multiple art forms and redesigning for modern and contemporary sensibilities 
  4. Preserving and promoting the crafts 
  5. Retaining the quality of crafts through Kathaakaar 

BUSINESS OBJECTIVE/ PERSPECTIVE 

- Collaborate with artisans across the country to create a network of craftsperson's

- Teach the craft to the community and make it connect to modern sensibilities by allowing master artists and designers look at the craft from a fresh perspective and understand what products fit the current consumer’s needs 



Who We are

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  • Edmunds D. - Founder

  • Clarkson H. - Chief Executive Officer, Co-founder

  • Gabrielle P. - Chief People Officer

  • Anderson R. - Chief Strategic Officer

What We Do

Vision

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Progression

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Get In Touch

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Customer Service Dept.

support@halothemes.com

Sales Dept.

sales@halothemes.com

Business Enquiry Dept.

contact@halothemes.com